Las Olas
Fort Lauderdale, FL

Project Type: Urban design, Mobility,
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Project Type: Corridor Analysis and Design of Multimodal Alternatives
Project Status: Completed | August 2020
Site Area: 3.5 mi
Team: Plusurbia Design + The Corradino Group (lead)
Client: City of Fort Lauderdale

Las Olas Boulevard is a vital link for multimodal traffic. It is a strategic part of the roadway network and the most direct east-west route for people walking and cycling. Our project vision is to connect residents and visitors of Fort Lauderdale through the enhancement of this iconic boulevard representing our history and future. As the major thoroughfare connecting downtown Fort Lauderdale and Central Beach, Las Olas Boulevard must balance moving people efficiently through a balance of transportation needs inclusive of pedestrian, bicycling, vehicular, and transit modes, with space programmed to safely accommodate other alternative modes, such as scooters, when they arrive. Las Olas is the most direct route between Downtown Fort Lauderdale and the beach. Its centrality also places it within reach of transit, first response, and park facilities.

The goal is to reimagine the 3.5-mile length of Las Olas Boulevard from Downtown through The Isles. Las Olas Boulevard is considered the critical identity street for Fort Lauderdale, and our challenge is to build on the strengths already in place to create a memorable image; a world-class street.

Las Olas Boulevard today has four distinct characters: Downtown, The Shops, Colee Hammock, and The Isles. Several variables comprise the makeup of each street segment: 1- Pedestrian areas, bicycle, and scooter lanes, asphalt for cars and vehicles, all things that move and are in motion; 2- Amenities throughout, such as landscaping, street furniture, signage, and lighting. These elements are static and have different purposes in different street parts. These elements are the basis of the visual identity for each street segment; 3- Different roles during the day and at nighttime; and 4- The street also differs from Weekday, Weeknight, Weekend, and Event operations.

The design of Las Olas Boulevard strives to create a street that achieves the following for residents and visitors:
• Promote quality of life through context-sensitive design
• Efficient use of the road network to allow for a variety of uses, such as open streets
• Safe, comfortable, and direct routes for nonmotorized modes of travel such as bicycles and scooters

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